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Planning and Workflow | University Communications and Marketing

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Planning and Workflow | University Communications and Marketing Skip to main content Close Top navigation hamburger menu * Apply * Give * Visit Global Navigation * About Cal Poly * About Cal Poly * Facts and Figures * President and Leadership * Rankings and Awards * Academics * Academics * Academic Calendar * Academic Advising and Services * Centers and Institutes * Colleges * Internships and Co-ops * Library * Research * Study Abroad * Student Life * Student Life * Athletics and Recreation * Clubs and Organizations * Health, Wellbeing and Safety * Housing and Dining * Tuition and Financial Aid * Tuition and Financial Aid * Financial Aid * Student Accounts * University Divisions * Cal Poly Maritime Academy * Admissions * Mustang Athletics * News * Contact Us Find Information For * Students * Parents * Alumni * Staff * Faculty Close Search Cal Poly Websites Other Ways to Search * Campus Map * Directory * Find a major Explore Cal Poly University Communications and Marketing * About UCM * About UCM * Publications * UCM Community * Awards * Contact Us * Brand Guidelines * Brand Guidelines * Our Platform and Position * Writing Guides * Visual Identity * Project Resources * Project Resources * Planning and Workflow * Digital Projects * Photography and Video * Campus Communications * Print Projects * Merchandise and Licensing * Downloads and Templates * Downloads and Templates * Business and Office Templates * Event Templates * Fonts and Colors * Graphics * Logos and Marks * Photography Assets * Social Media Templates * Zoom Backgrounds * News and Media * News and Media * Press Releases * Faculty Experts Planning and Workflow Planning and Workflow Understanding your project's purpose, goals, requirements and limitations are crucial steps in producing a successful project. Strategize and plan your content. Identify the roles of each contributor (from approvals to copywriting). Think about your target audience and their needs and expectations to create an effective end result. Resources * Creative Brief * Brand Review * Workzone Information Other Resources (Web and Digital Projects) * Accessibility (ITS) * Information Security (ITS) Footer Brand * Visual Identity * Writing Guide * Brand Review * Downloads and Templates News and Events * Cal Poly News * Cal Poly Events * Cal Poly Magazine Campus Communications * Cal Poly Report * Event Calendars * Campus Announcements * Sponsored Portal Announcements University Communications and Marketing [email protected] 1 Grand Avenue, San Luis Obispo, CA 93407 805-756-1111 Global Footer Primary * University Home * My Cal Poly Portal * Campus Map * Campus Safety Global Footer Secondary * Privacy Notice * Website Feedback * Web Accessibility Statement * Title IX * Campus Annual Security Report (PDF) * Campus Safety Plan (PDF) * Students with Dependents Learn by Doing℠ has been Cal Poly’s pedagogy since 1901 (c) 2026 California Polytechnic State University

Links found on this page

  1. Skip to main content [direct]
  2. Apply [direct]
  3. Give [direct]
  4. Visit [direct]
  5. About Cal Poly [direct]
  6. Facts and Figures [direct]
  7. President and Leadership [direct]
  8. Rankings and Awards [direct]
  9. Academics [direct]
  10. Academic Calendar [direct]
  11. Academic Advising and Services [direct]
  12. Centers and Institutes [direct]
  13. Colleges [direct]
  14. Internships and Co-ops [direct]
  15. Library [direct]
  16. Research [direct]
  17. Study Abroad [direct]
  18. Student Life [direct]
  19. Athletics and Recreation [direct]
  20. Clubs and Organizations [direct]
  21. Health, Wellbeing and Safety [direct]
  22. Housing and Dining [direct]
  23. Tuition and Financial Aid [direct]
  24. Financial Aid [direct]
  25. Student Accounts [direct]
  26. University Divisions [direct]
  27. Cal Poly Maritime Academy [direct]
  28. Mustang Athletics [direct]
  29. News [direct]
  30. Contact Us [direct]
  31. Students [direct]
  32. Parents [direct]
  33. Alumni [direct]
  34. Staff [direct]
  35. Faculty [direct]
  36. Campus Map [direct]
  37. Directory [direct]
  38. University Communications and Marketing [direct]
  39. About UCM [direct]
  40. Publications [direct]
  41. UCM Community [direct]
  42. Awards [direct]
  43. Contact Us [direct]
  44. Brand Guidelines [direct]
  45. Our Platform and Position [direct]
  46. Writing Guides [direct]
  47. Visual Identity [direct]
  48. Project Resources [direct]
  49. Digital Projects [direct]
  50. Photography and Video [direct]
  51. Campus Communications [direct]
  52. Print Projects [direct]
  53. Merchandise and Licensing [direct]
  54. Downloads and Templates [direct]
  55. Business and Office Templates [direct]
  56. Event Templates [direct]
  57. Fonts and Colors [direct]
  58. Graphics [direct]
  59. Logos and Marks [direct]
  60. Photography Assets [direct]
  61. Social Media Templates [direct]
  62. Zoom Backgrounds [direct]
  63. News and Media [direct]
  64. Press Releases [direct]
  65. Faculty Experts [direct]
  66. Creative Brief [direct]
  67. Brand Review [direct]
  68. Workzone Information [direct]
  69. Accessibility (ITS) [direct]
  70. Information Security (ITS) [direct]
  71. Cal Poly Events [direct]
  72. Cal Poly Magazine [direct]
  73. Cal Poly Report [direct]
  74. Event Calendars [direct]
  75. Campus Announcements [direct]
  76. Sponsored Portal Announcements [direct]
  77. University Home [direct]
  78. My Cal Poly Portal [direct]
  79. Campus Safety [direct]
  80. Privacy Notice [direct]
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