Privacy in Digital Media Course -- AdChoices in Canada Cart 0 Sign In My Account About the Program Tools Participants Accountability Course Join Us Au sujet du programme Outils Participants Responsabilité Nous joindre Back Program Framework DAAC Principles FAQ News Join AdChoices Back Join AdChoices Blog Newsletter Events About the DAAC Back Principes de la DAAC Responsabilité Foire aux questions Adhérer au programme Back S’inscrire Actualités Au sujet de la DAAC Sign In My Account Cart 0 About the Program Program Framework DAAC Principles FAQ News Join AdChoices Tools Participants Accountability Course Join Us Join AdChoices Blog Newsletter Events About the DAAC Au sujet du programme Principes de la DAAC Responsabilité Foire aux questions Adhérer au programme Outils Participants Responsabilité Nous joindre S’inscrire Actualités Au sujet de la DAAC The Canadian AdChoices self-regulatory program, administered by the Digital Advertising Alliance of Canada Privacy in Digital Media - Live Training Course The DAAC is proud to offer Privacy in Digital Media, an immersive, one-day course designed for marketers, media planners, and legal professionals seeking to establish a solid foundation in privacy as it relates to digital advertising. You’ll gain a practical understanding of the evolution of privacy laws, how they’re enforced across jurisdictions (with a focus on Canada), and actionable insights you can take back to your media & marketing teams. Whether you’re new to privacy or looking to deepen your expertise, this course will empower you to lead with confidence in today’s data-driven landscape. Upcoming Course: Thursday, September 24, 2026 Register to Attend In-Person (Toronto) Register to Attend Virtually (Microsoft Teams) $600 plus HST $400 plus HST This course is being held at 8 Spadina Avenue (The Well), 10th floor, Toronto. Ask about our customizable in-house training option! Reach out . * Course Outline * Introduction to privacy concepts * Personal information in digital media * Complying with privacy laws and standards * Operationalizing privacy in digital advertising * Q&A and open discussion * Key Benefits of the Course * Gain actionable insights into privacy regulations and best practices for targeted advertising. * Learn from industry-leading privacy professionals. * Receive a Certificate of Completion to showcase your knowledge. * Network and connect with professionals tackling similar challenges. * Who Should Attend * Media agency professionals * Brand marketers * Product managers * Digital consultants * Privacy officers * Anyone interested in the intersection of privacy and digital media * Why It's Worth the Investment For companies: reduces compliance and reputational risks, builds internal expertise, and strengthens trust with clients and consumers. For employees: deepens professional credibility, provides clarity in a complex regulatory space, and equips them to lead confidently. * About the Instructor: Peter Kosmala Peter is a recognized thought leader in data privacy and digital media with international experience as a former advertising executive, technologist, lobbyist and association leader and as a current educator, consultant and keynote speaker. Peter helped to grow the International Association of Privacy Professionals (IAPP) from a small professional community to the world’s largest privacy association in his roles as Director of Certification, Assistant Director and then as Vice President. He helped to establish the IAPP’s Canadian office in Ottawa (2009) as well as the annual IAPP Canada Privacy Symposium in Toronto (2008), which remains the largest annual privacy conference in the country. Peter led the creation of the world's first professional certification in privacy and data protection: the IAPP’s Certified Information Privacy Professional (CIPP). He followed this with the launch of the CIPP-Canada (CIPP/C) as well as credentials for European data protection (CIPP/E), privacy in information technology (CIPT), privacy operations (CIPM) and a masters-level certification known today as the Fellow of Information Privacy (FIP). Presently, over 50,000 professionals globally hold one or more of the now eight different IAPP credentials which certify knowledge in global privacy laws, technologies, standards and practices. Peter is a veteran of the advertising business with executive roles at ad agencies, Wells Rich Greene BDDP and MVBMS Partners/EURO RSCG and at ad trade associations, the NAI and the 4As. He served as the first Managing Director of the US-based Digital Advertising Alliance (DAA) and led the expansion of the DAA “Your Ad Choices” consumer privacy preference program. Peter formed the nucleus of the earliest digital media team at WIRED magazine and its companion venture, Hotwired, the very first ad-supported Website on the Internet. He also has held leadership roles at technology companies, CMGI and Dataxu (now Roku). In 2024, Peter was nominated for Privacy Educator of the Year (“Privacy Leader: Academia/Thought Leadership”) by the PICCASO-Canada Privacy Awards, a juried recognition of excellence in Canadian data privacy and information security. He has led the development and instruction of information privacy at York University since the program's inception in 2020. * Testimonials “The Privacy in Digital Media Course hosted by the DAAC was an incredible day of knowledge for anyone looking to learn or re-learn about privacy in the context of digital media. It served as a reminder for what to consider, what to look out for, and things to be mindful of when assessing your company's privacy policies. Would recommend for anyone who works closely with privacy and legal teams in digital media." - Chris Quinn, Co-Founder, ProOps Consulting “This fantastic course gives you a comprehensive overview of what privacy is and why it matters for marketers & advertisers beyond just the lens of compliance. It presents the relevant frameworks, cultural considerations, regulations and tools to help you identify and implement actionable privacy solutions within your organization. As an instructor, Peter speaks with incredible discernment on the nuance of privacy. He puts vital emphasis on privacy being about more than just compliance. It’s about marketing to consumers ethically and respecting their data so you build long-term consumer trust in your business.” - US-based small business marketer * Ways to Take the Course We offer two ways to take this course: in person or online . For those participating online , the time zone will be Eastern, from 9:00 a.m. to 4:00 p.m. and the platform we use is Microsoft Teams. It is not expected for you to be on camera, but we encourage you to participate in the conversation. For those attending in person , the venue is located in downtown Toronto, at the Toronto Star office at 8 Spadina Avenue, 10th floor. You must check in with the ground floor security to get in. For in-person attendees, catering is provided in the form of a continental breakfast with coffee and tea, as well as a boxed lunch with juice and pop options. Dietary restrictions may be communicated to us through this form . This course is currently only available in English, with plans to offer it in French in the very near future. * Course Timing * 9:00 am – Doors open * 9:30 am – Class session begins * 10:30 am – Morning coffee break * 11:00 am – Class session continues * Noon – Lunch hour * 1:00 pm – Class resumes * 2:00 pm – Afternoon coffee break * 2:30 pm – Class resumes * 4:00 pm – Class adjourns Course timing is displayed in Eastern. * Venue Information Toronto Star - 8 Spadina Avenue (The Well), 10th Floor The Well is on the northwest corner of Spadina Avenue and Front St. West in downtown Toronto. Proceed to the 10th floor to reach the Toronto Star office. Parking Instructions for The Well: * There is a paid underground parking lot at The Well. * The parking lot can be accessed through Wellington St. West (south side Wellington) or Front St. West (north side Front). Look for “The Well” signage for entrance to the lot. Go to level P3 and park anywhere there. The Toronto Star is in Building G. * To access elevators to the main lobby from the underground lot, look for Pillars P3F and P3G and follow signage for elevators to 8 Spadina . * When in main lobby, go to security desk to request elevator access to 10th floor. Security will have guests’ names on a list. * There are also other public parking lots in the area – the closest is the surface lot at the north-east corner of Spadina and Front. Bear in mind that traffic in the area is generally very congested, so please allow plenty of time. * Private Training for Groups For a flat rate of $7,500 + HST, the DAAC will deliver our Privacy in Digital Media course at your office for up to 50 participants from your organization. Your private session includes: * A full-day instructor-led course delivered by the DAAC * Discussion tailored to your team’s questions and business challenges * Catered breakfast and lunch * No travel required; we come to you (Greater Toronto Area, with hybrid and virtual options available) Whether your teams work in marketing, legal, privacy, data, media, or product, this is an opportunity to build a shared understanding of today’s privacy landscape and its impact on digital advertising. Compared with registering individuals for a public session, a private course is often the most cost-effective way to train an entire team while creating alignment across departments. If you’re interested in booking a private custom session, contact us through this form , or email [email protected] . * Course Cancellation Policy If you are unable to attend a scheduled in-person or virtual training session, you may receive a full credit toward a future course if you notify us at least one week in advance . If you are unable to attend and it is less than one week before the course begins, please get in touch with us as soon as possible. We will do our best to accommodate your situation. Please note: * No refunds will be issued for cancellations or no-shows, except in cases of serious or unforeseen circumstances. * You may transfer your registration to another person within your organization. Please notify us in advance to arrange the change. You can contact us through this form . Submission of a registration form, completion of online registration, or receipt of confirmation by email constitutes a binding agreement with the Digital Advertising Alliance of Canada. Digital Advertising Alliance of Canada PO Box 97045, Toronto, Ontario, M6R 3B3 Associations of DAAC Association of Canadian Advertisers Association of Creative Communications Agencies Canadian Marketing Association Canadian Media Directors' Council Institute of Canadian Agencies Interactive Advertising Bureau of Canada AdChoices is a self-regulatory program for interest-based advertising that provides consumers with transparency, choice, and accountability. The Digital Advertising Alliance of Canada (DAAC) is a national non-profit that develops and administers self-regulatory programs to enhance transparency, accountability, and consumer trust in digital advertising. The DAAC is the proud recipient of the 2024 PICCASO Award for Not for Profit Leadership in Canada About DAAC News Legal Privacy Policy Political Ads Program Associations de DAAC Association canadienne des annonceurs Association des agences de communication créative Association canadienne du marketing Bureau de la publicité interactive du Canada Canadian Media Directors' Council Institut des agences canadiennes Choix de pub est un programme d’autoréglementation en matière de publicité fondée sur les centres d’intérêt qui offre aux consommateurs transparence, choix et responsabilisation. L’Alliance de la publicité numérique du Canada (DAAC) est un organisme national sans but lucratif qui élabore et administre des programmes d’autoréglementation visant à renforcer la transparence, la responsabilisation et la confiance des consommateurs envers la publicité numérique. La DAAC est la fière récipiendaire d’un prix PICCASO Canada 2024 dans la catégorie « Leadership à but non lucratif » Au sujet de la DAAC Actualités Juridique Politique de confidentialité Programme Publicité politique © 2026 Digital Advertising Alliance Of Canada Digital Advertising Alliance of Canada (DAAC) PO Box 97045, Toronto RPO Roncesvalles, Ontario, M6R 3B3, Canada [email protected] Hours Mon 9am - 5pm Tue 9am - 5pm Wed 9am - 5pm Thu 9am - 5pm Fri 9am - 5pm Sat Closed Sun Closed